Rocket Labb
Agile and predictable innovation boosters.
Redefining Innovation: Agile, Tech-Driven Solutions
Inspired by the maximum innovation needed to launch a rocket into the space, high technology to break paradigms, with Agility based on iteration that allows adapting to the speed of day-to-day needs.
Rocket Labb uses the same principles to be able to enhance the innovation processes of our clients. The sky is the limit for innovations that rewrite the rules.
- Insights, Benefits & RTBs
- Concept Machine
- Concept Labb
- Concept Test
- Pack Machine
- Pack Labb
- Package Test
- Shelf Based Pack Test
- Price Sensitivity Analysis
- Initiative Pre-Test
- Initiative Tracker
examples
Methodologies
Insights, Benefits & RTB´ s Test
Quantitative and iterative research to define the most relevant "insights", benefits and "RTBs" to feed the construction of a concept.
Concept Machine
Iterative study carried out with artificial intelligence that generates many concepts to define the set of options that will generate the greatest preference vs. the competition. Capable of measuring many stimuli in a very short time.
Concept Labb
Concept study carried out in the competitive context. It makes use of artificial intelligence to maximize prediction in the shortest possible time. Defines the concept that generates the greatest preference and purchase intention.
Pack Machine
Iterative study carried out with artificial intelligence that generates many package combinations to define the set of options that will generate the greatest preference vs. the competition. Capable of measuring many stimuli in a very short time.
Pack Labb
Package study carried out in the competitive context. It makes use of artificial intelligence to maximize prediction in the shortest possible time. Defines the package that generates the greatest preference and purchase intention.
Ready to Take the Next Step?
Let’s create innovative solutions that drive your success. Whether you’re looking to solve a specific business challenge or explore new opportunities, our team is here to guide you every step of the way.
Expertise
Global Expertise That Spans Boundaries and Categories
With a presence in over 30 countries, mastery in 6 core areas of expertise, and insights across 60+ categories, we provide unparalleled solutions that transcend industries and geographies. Our extensive network and diverse specialisations ensure we deliver strategic value tailored to your unique needs.
60+ categories
From technology and healthcare to retail and beyond, our expertise covers a wide spectrum of industries. This breadth allows us to bring unique perspectives and actionable insights, regardless of your sector.
30+ Countries
Our global footprint spans key markets, enabling us to understand and adapt to local nuances while maintaining a global perspective. This reach ensures that our solutions are culturally relevant and impactful, no matter where you operate.
6 areas of expertise
We excel in market research, consumer insights, data analytics, behavioural science, strategic consulting, and brand strategy, delivering innovative, tailored solutions with measurable outcomes across diverse industries and global markets.